- November 25th, 2015
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Posts Tagged ‘Kindle’
Echoes of Avalon will be free in the Kindle store during the Thanksgiving weekend, starting Wednesday November 25th, and ending Sunday November 29th. Ripples in the Chalice will be discounted during this period as well, starting at $0.99. Various wonderful ebook reviewer sites and blogs will be promoting Echoes of Avalon; a different website almost each day. Even if you’re not up for downloading my books, I’d seriously check these reviewer sites out as they have amazing deals going on all the time. You could conceivably spend the rest of your reading-life without having to buy another book. And don’t forget, there is also a Goodreads giveaway for the paperback of Ripples in the Chalice going on right now through the 29th as well.
Echoes of Avalon will be featured on these sites on these dates:
Wednesday, November 25th — Free Kindle Books and Tips at http://wp.me/p6txNL-7xV
Friday, November 27th — Ebook Hounds (under Bailey’s Daily Deals) at http://www.ebookhounds.com
Friday, November 27th — Ereader News Today at http://ereadernewstoday.com/tag/fantasy/
Saturday, November 28th — The Choosy Bookworm at www.choosybookworm.com
The next couple of months are full of events where I will be promoting “Echoes of Avalon” and “Ripples in the Chalice,” and raising awareness on some great topics as well.
Tales of Avalon will be available for purchase in the dealers room of this staple of Oregon SciFi and Fantasy convention held this year at downtown Portland’s Marriot Hotel.
Through the Black Friday weekend “Echoes of Avalon” and the Tower will be free as kindle ebooks, and starting Wednesday the 25th “Ripples in the Chalice” will start out at $0.99 and slowly increase to its full price by the end of Sunday the 29th.
I’ll be the first featured author of the evening to read from his novel for the joint venture between Willamette Writers and Barnes & Noble for their “Books for Kids” program.
For a limited time this weekend, March 2nd through March 4th, my novella The Tower that appeared in Chaos Theory Magazine will be available on Amazon as a free Kindle eEook ( http://www.amazon.com/The-Tower-ebook/dp/B007DMIK7I ). The Tower came about as a need to give substance to the villain in my novel Echoes of Avalon. My wise editor, Sarah Cypher, insisted that my villain was two dimensional, a card board cut-out and stereo type of bad guys. She said he needed motive. A history. People needed to understand him and find him believable. Thus was born The Tower, a flash-back sequence on the life of Loki. The eBook novella ends with bonus material, the first chapter to Echoes of Avalon, and a fantastic piece of art work by artist David Greene. And if you miss the free promo it is only $0.99. Also, you can find it in Amazon’s Lending Library.
When Amazon announced their new Amazon.de kindle store and that my book “Echoes of Avalon” was included there, I was skeptical. I thought to myself, “That’s nice that my book is included there, but who is going to buy an English language book of Irish-Anglo historical fantasy in Germany?” Well somebody did, because my account racked up a sale there today. I still have consistent sales in Britain too, so evidently the whole Kindle international venue is a viable market. So, if you published and were holding back on not only converting to ebook format, let alone opting into international distribution, I’d seriously think about it.
Self publishing unfortunately also means self promoting.
When I wrote my book I had visions of a publisher doing all the hard work of advertising and all I had to do was relax and count the money. Even after I chose to use POD (Publish On Demand), I still expected to only click the “finish” button, then my book was available on the internet, and again all I had to do was count the money rolling in.
It doesn’t work that way.
In order for people to buy your book, they need to know it exists. They need to know where to find it. This is especially true after the fifty or so friends and family have bought their copy and your book’s website goes dormant with inactivity because nobody else knows about it. It’s true for some authors that their book is so good that word of mouth alone is sufficient to get it off the ground. That is extremely rare.
For the rest of us mere mortals, however, once we’ve put in plenty of hard work writing and publishing our book, we need to work even harder to get it noticed.
The name of the game is to direct as many people as possible towards your book. It’s like trying to capture rain in a funnel and channel it into a bottle. First you need a funnel. That’s where marketing and promoting come in.
Marketing your own book may sound daunting, but it’s not impossible. It certainly shouldn’t be for someone capable of writing their own book and then jumping through all the hoops necessary to publish it. There are many, many things you can do to promote your book that don’t require large amounts of cash and a huge marketing machine behind you to pull it off. Here are nineteen things you can do to promote your book:
13. Make Bookmarks: Even if people aren’t interested in reading your book, they still use bookmarks to read the books which they are interested. Nobody turns down a free book marker, especially if it has a cool picture on it. So what if it’s sticking out of some other book? It’s out there in the world being seen, which is what advertising is all about.
14. Print up some T-Shirts: Make shirts with your book cover and a catchy tagline (like a movie poster). Give them away to people who work with the public. Be sure to keep one for yourself to wear to the gym.
15. Flyer: Remember that postcard you made? Well, it comes in handy when you want to canvas every coffee shop in town.
16. Make An Electronic Version Of Your Book: Kindle has been popular for a while now and iPhone and Blackberry users love to put all their eggs into one basket, including what they read. Expect this market to only grow with the introduction of Apple’s iPad. Convert your work to Kindle at dtp.amazon.com and other digital formats at Smashwords.com. My book can be found at both.
17. Blog And Participate on Blogs: There are a thousand and one forums out there that discuss whatever your book is about. Everybody has something to say. You can join the discussion threads and occasionally drop your name and title of your work (just don’t over do it). Better yet, start your own blog. Yet another reason to have your own website. Keep fans up to date on what’s going on with your book while discussing pertinent topics involving your work. Offer writing, publishing, and promoting advice. This is where SEO (Search Engine Optimization) comes in real handy. The more you discuss a subject, the more it turns up in Google searches, the more people look at a page that has to do with your book. It’s all about catching those rain drops in your funnel. I contribute to an E-zine so I wrote an article analyzing the genre of my book while describing it’s plot and posted it there.
18. Do Book Signings and Readings: This is perhaps where the rubber meets the road. You just plain need to get out, be visible, and interact with people and tell them about your book. You need to be a salesman. You need to set up a table at book stores and coffee shops and put your wares on display. Even if you don’t sale your book in the store, the owner/manager most likely will be happy to have a signing or reading because you will draw potential customers. Once you’ve published and become a bone fide writer, people treat you differently and are eager to talk to an author. Also, you will sale books at these events that will cover the costs of the posters, T-shirts, and book markers that you had made for the occasion. The real reward will be the viral buzz you’ve generated that translates to more on-line sales.
19. Attend Conventions and Conferences. It’s almost guaranteed that there are conventions and conferences that revolve around whatever topic you chose to write about. If you wrote about quilting, you can bet there is a convention on all levels (city, state, and nation) where people gather to talk, eat, breathe, and just plain live quilting. Look into not only attending, but setting up a booth that shows off your book. My book deals with the realm of fantasy so it made complete sense to have a table at various “Cons” that cater to the science fiction, fantasy, horror, anime, manga, comic book and graphic novel crowd. Also, there are conventions that revolve around literature. Portland Oregon’s “Wordstock Festival” is one such celebration of the written word.